Introducing Primer, the newest product from Internationally acclaimed luxury haircare brand Mr. Smith. Designed to smooth your hair, add shine and prolong style, this new miracle in a bottle will keep your hair healthy and stylish from the start of your hair care routine to the end.
Suitable for all hair types, this lightweight and nourishing Primer is a versatile pre-styling spray that delivers both heat and UV protection for your locks. A combination of Quandong Extract and Desert Lime will help to promote a healthy scalp while revitalising and protecting the hair.
Spray onto damp hair before styling, or dry hair to refresh your existing style, Mr. Smith Primer creates the ultimate hair care protection that reduces frizz, enhances curls, and adds hydration to last all day long. We all know that priming your face creates the ultimate protection for long-lasting effects, and the new hair primer is no different in ensuring that no strand or lock goes out of place.
“I love using Primer to refresh and reinvigorate the hair. Simply spray, allow the hair to set for 5 minutes, and shake it out,” says Freda Rossidis, Creative Director of Mr. Smith.
With Mr. Smith’s dedication to style, substance, and simplicity being their core selling point, Primer is presented in their signature stylish and simple packaging, reflecting the clean and substantial ingredients in the product. Mr. Smith is committed to creating products that do not contain sulfates or parabens. All products are PETA-Certified Cruelty Free.
The new Primer will be available to purchase from 15th May 2023 and will be sold online at mr-smith.com.au as well as stockists worldwide.